Bernhard Glock
Bernhard retired from P&G as Vice President-Global Media after a very successful 24-year career in Media and earlier in Market Research and Brand Management. He is a true master at all aspects of media and is recognized as a true industry expert/leader. Today he works as a consultant with major advertisers, agency networks, broadcasters and associations in the US and International. His current initiative is an innovative market shifting media solution that brings together breakthrough emerging companies and established businesses in media and marketing communications.
Consulting Expertise
- Expert in all phases of media strategy, planning and buying (traditional and non-traditional media)
- Direct to Consumer/Direct Marketing
- Excellent Trainer/Transfers Knowledge
Experience
Present | Global Media and Consumer/Direct Marketing Executive, The Cincinnati Consulting Consortium |
2009-Present | President, Bernhard Glock Media Leadership Company |
2009 | Vice President, Global Media Purchase, P&G |
2006 | Vice President, Global Media & Communication |
2003 | Manager, Global Media & Communications |
2001-2003 | Leader-Global consulting with Consumers Center of Excellence |
1985-2001 | Various increasing responsibilities in Media, Brand Management and Market Research |
Associations/Affiliations
- President, World Federation of Advertisers (WFA)
- Advisory Board of:
- Miroma (media barter, London)
- DataXU (real time bidding & ad optimization, Boston)
- TheTMSway (global telco free gateway to mobile marketing, HongKong)
- BrandSigma (technology harnessing media solution, Bangalore, NY)
- Touchstorm (online video distribution, NY)
- United Digital Group (UDG, digital agency group, Hamburg)
- SLI (loyalty programs, Boston)
- Media X (data analytics, Los Angeles)
- Networked Insights (media optimizations, NY)
- Zooppa (crowd sourcing, Seattle)
Education
Economics and Business Administration, Mainz (Germany)